| Sep. 21. 2020
| Ayu - Manager & Designer of UNDERWATER
An interview with UNDERWATER's chief designer and manager Ayu at their headquarters in Hangzhou, China (where Alibaba's headquarter is located too).
We had a very in-depth discussion which ranges from the concept behind the brand to his personal feelings as a fashion designer. This interview will provide you a perspective to some of the behind-the-scenes about an independent fashion designer.
Click Here to see the entire collection from UNDERWATER®
UNDERWATER® is exclusively available on PROJECTISR.com for North America
| Sep. 14. 2020 | Co-founder of PROJECTISR - Arnold Wang. "Streetwear Deserves Better Quality" and "Clothing Is A Form of Usable Art" are two core concepts of PROJECTISR. In this video, our co-founder Arnold Wang will dive deeper into the meaning of them and share more of our behind-the-scene thoughts with you. This is our first attempt to open a new form of communication channel. During the process of building PROJECTISR.com, we learned a lot more than just fashion and trends. We learned about manufacturing, fabrication, different perspective from different people in the industry, and also entrepreneurship in...